2026 Winners

Outstanding Claims Management Team

Winner: Freedom Health Insurance

Highly Commended: Zurich

Outstanding Use of Technology

Winner: Bupa UK

Outstanding Intermediary Support Team

Winner: Guardian Financial Services

Highly Commended: Royal London

Outstanding Marketing Team

Winner: Royal London

Outstanding Underwriting Team

Winner: Shepherds Friendly

Outstanding Business Development Team

Winner: Zurich

Highly Commended: Guardian Financial Services

Outstanding Added-Value Customer Service (Third Party)

Winner: Reframe Cancer

Outstanding Case Study Success

Winner: Royal London

Customer Service: ‘Above and Beyond’

Winner: Bupa UK

Outstanding New Partnership

Winner: Reframe Cancer

Best Health and Wellness Offering

Winner: L&G

Best Wellbeing Support Service

Winner: Bupa UK

Intermediary Support Champion

Winner: Amanda Moore, Vitality

Insurance Rising Star of the Year

Winner: Lottie Clements, Cirencester Friendly

Highly Commended: Andrew English, National Friendly

Outstanding Protection and Health Leader

Winner: Robert Higgins, Cirencester Friendly

Highly Commended: Ryan Hopkins, Healthi

Customer Care Champion

Winner: Lesley Barsanti, Scottish Widows